At first I thought it regrettable Robert Rodriguez will risk sullying the good name of his cult 1996 horror movie FROM DUSK TILL DAWN, but then I remembered there were two straight-to-video movies that did that already. They were so awful I only admit they exist under duress. Turning the original film into an ongoing TV drama doesn't seem possible, let alone close to a good idea, but Rodriguez needs something with brand recognition to draw eyeballs to his fledgling El Ray Network (which launched just before Christmas).